Are you starting a business?
Congratulations! Starting a business is a very exciting adventure! But there’s also a lot to think about. First of all: do you have your foundations in place? Did you ask yourself questions like: What is your purpose? Do you know your niche? And what is your unique selling point? Who are your ideal customers?
Would you like to grow your business?
Have you owned your business for quite a while and you’d like to grow it or move it to the next level? Good for you! You have come to a point where some fundamental questions need to be asked and answered, like: How did we get in this business? Why are we providing that product? Why are we pursuing those clients? Is your company presented in such a way that prospects will take you seriously and that they will choose your company over another one? Do you look like a leader and an expert? And do you look credible? And also professional?
Not sure about the direction?
Or maybe you’re not sure which direction to go next with your business, and you want to rethink your strategy: what’s next? what’s possible? and how do I make it happen?
The Leadership Dashboard
Wouldn’t it be nice to have a simple tool that will offer you great clarity about what is important and why, whether you are starting, growing or realigning your business? Here’s the happy answer: such a tool exists and I am using it in my business coaching practice.
It is called The Leadership Dashboard. It has it’s roots in Procter & Gamble’s famous one-page memo. At P&G, employees learn quickly that ideas are best expressed in a single page. The thinking goes that, if it takes longer than a page to explain an idea, then the idea is still fuzzy and not fully thought out.
I challenge my clients to do the same thing and the tool I use focuses exclusively on the most important areas where as a business owner you must have clarity and focus. Even though it is a simple tool, it takes a lot of reflection and dialogue to answer the questions. It’ll take you from mission, vision and values to core talents and priorities, performance, key relationships and opportunities for professional development.
Once you’ve answered all of the questions, you can use it as your own guide, challenge your employees to create their own dashboards and you can implement the dashboard throughout your organization. That way, you can confirm that everyone is on the same page about what matters, and is moving in the same direction towards results.
Starting, growing or realigning your business and do you want to know more? Book a free coaching session with me and find out for yourself!
Wishing you a happy business!